Mindset & edge
Why 90% of Retail Traders Lose Money
PDF · 85 pages · instant download
An honest, evidence-led look at why most retail traders bleed out — and what the minority who survive actually do differently. Position sizing, expectancy, the psychological traps, and the unglamorous habits that compound into an edge.
FREE₹499READER GIFT
Tell us where to send it — instant PDF download, no card, no trial.What's inside
- ✓What the data really says about retail outcomes
- ✓Position sizing and expectancy — the maths of survival
- ✓The psychological traps that drain accounts
- ✓Risk of ruin and why most blow up
- ✓The unglamorous habits of the profitable minority
Inside the 85 pages — chapter by chapter
- 01The Number. where the famous 90% figure actually comes from — SEBI's F&O study, read honestly, without the headline drama
- 02A Loser's Game. why retail trading is structurally harder than it looks — before a single bad decision is made
- 03The House Eats First. brokerage, STT, exchange charges, slippage — the cost drag that compounds quietly against you
- 04Why F&O Hurts Most. what the study data says about where retail accounts bleed fastest, and the mechanics behind it
- 05Leverage. the multiplier that works exactly as hard against you as for you
- 06Risk of Ruin. the survival maths most traders never run — and why blow-ups feel sudden but aren't
- 07Position Sizing. the one variable completely inside your control, and what changing it does to the maths
- 08The Win-Rate Illusion. why a high hit-rate can still lose money — expectancy over ego
- 09Overtrading. death by a thousand entries: how activity itself becomes the leak
- 10Drawdown. the recovery arithmetic every trader underestimates — down 50% needs up 100%
Questions traders ask
Why do 90% of retail traders lose money?
The figure comes from SEBI's study of individual F&O traders, which found roughly nine in ten lost money in the period studied. The book walks through the mechanics behind that finding — transaction costs, leverage, position sizing and the maths of drawdowns — as findings to understand, not predictions about any individual trader.
Is the ebook really free?
Yes. Tell us where to send it and the full 85-page PDF downloads instantly — no card, no trial, no follow-up calls. It is our reader gift and the honest introduction to how MarketQuants thinks about markets.
Will this book make me a profitable trader?
No book can promise that, and this one deliberately doesn't. It is educational: it explains the risks, the cost structures and the survival maths so you understand the game you are playing. What you do with that understanding is yours.
Who is it written for?
Indian retail traders — intraday, swing and F&O. The examples live in NIFTY and BANKNIFTY weekly options, the costs are in rupees with STT and Indian brokerage, and the context is the market you actually trade.
What exactly is inside the 85 pages?
Ten chapters moving from the data (where the 90% number comes from) through the mechanics (costs, leverage, F&O structure) to the survival toolkit (risk of ruin, position sizing, expectancy, drawdown recovery) — with data figures throughout: equity curves, the ruin curve, cost-drag and drawdown-recovery charts.
Educational & informational use only · not investment advice · digital product, no refunds once downloaded.